Faculty Mentor(s)

Dr. Austin Beattie, Communication

Document Type

Poster

Event Date

4-12-2024

Abstract

Men and women are expected to communicate differently based on societal stereotypes. This has made it difficult for women to engage in task-oriented communication without receiving negative evaluations from others. The present study attempts to investigate how these expectations influence people's perceptions of messages delivered by both men and women in a collegiate setting. A mock text message within a group project hypothetical situation was sent by either a female or male. Participants only viewed one condition and were asked to rate the likability and competence of the sender based on their message. Results indicated that there were no significant differences in how men and women's communication competence and likability are perceived. However, interaction effects were discovered between participants' reported gender and the text conditions they viewed such that male participants rated female message senders lower between identical message styles than male message senders.

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Communication Commons

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